De-Influencing » Goes Corporate: The Backlash to ESG Reports
« De-Influencing » Goes Corporate: The Backlash to ESG Reports A viral social media trend has jumped to the boardroom. « De-influencing, » where creators tell followers what not to buy, is morphing into a new shareholder activism tactic: « Report De-Influencing. » Ethical investment funds and NGOs are now producing slick, viral videos and memes that explicitly dissect and discourage […]


